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training & Education
Meet you at TSP!
Lesley Goddin, Editor
Total Solutions Plus•Jacksonville, Florida
Next month, the industry will have the opportunity to gather together for the first time since Coverings, this time in Jacksonville, Fla., at Total Solutions Plus (TSP). This conference will take place Sunday, October 24 – Tuesday, October 26, 2021, at the Hyatt Regency Jacksonville Riverfront, which is located adjacent to the city’s iconic Main Street Bridge, providing panoramic river views and walkable access to the heart of downtown.
The purpose of Total Solutions Plus is to annually bring the ceramic tile industry together to network and learn from each other. Distributors, manufacturers, contractors and more will come together to listen to motivational, relevant speakers, participate in educational sessions taught by the best of the best in the industry, network with decision makers and enjoy all Jacksonville has to offer.

Introducing Bosti-Set™

“Total Solutions Plus is one of the most important events of the year for the NTCA, as we outline our strategic planning and budgeting for the next year at this event, and share them with our most active members,” said Bart Bettiga, National Tile Contractors Association (NTCA) Executive Director. “Meeting in person and gaining our members’ perspective is so important, and it was something we sorely missed during the pandemic. We are so excited about getting back together – in person – in Jacksonville.”
NTCA, along with the Ceramic Tile Distributors Association (CTDA), Tile Contractors’ Association of America (TCAA) and Tile Council of North America (TCNA) have partnered again and invite you to meet – face to face – in Jacksonville, Florida!
Association, committee meetings and outings TSP affords the opportunity for associations and committees to gather for business meetings prior to the official start of the event. Saturday, October 23 has the CTDA CCTS Exam, the TCNA Handbook Meeting, the NTCA Technical Committee and a preconference reception.

On Sunday, October 24, NTCA, CTDA and TCAA will all conduct morning board meetings; the Materials and Methods Standards Association (MMSA) will hold a business meeting and the TCAA will have a contractor business meeting. Sunday afternoon is free for activities that include Pedal Pub Jax, Windsor Parke Golf Club outing, Jacksonville Zoo and Garden, Kraken Cycleboats and Topgolf, followed by an opening reception from 6 pm to 8 pm.
Visit with manufacturers and exhibitors during TWO table top sessions – one Monday afternoon and another Tuesday morning.
On Monday, TCNA will hold a board meeting, TCAA will have a strategic planning meeting for all members, and CTDA will hold its annual and committee meetings. NTCA is having an expanded annual meeting that will delve into the association’s strategic plan, discuss its 75th anniversary plans, and celebrate the 2021 NTCA Tile Setter Craftspersons of the Year Award recipients.

Also planned for Monday afternoon are a Distributors Forum and Contractors Forum focused on discussing topics that are essential to industry sector members.
Speakers and breakouts Morris Morrison will explore disruption-focused change, resilience and transformation in the opening keynote on Monday morning in his “Disruption Focused” program. “Attitude Adjuster” Steve Rizzo will present the closing keynote on Tuesday morning, entitled “Optimism in these Challenging Times,” illustrating ways attendees can shift their focus and ways of thinking to transform challenging time into opportunities. Other speakers and breakouts over the two days include:
Business Breakouts
  • Steve Nudelberg: Modernizing the Sales Process
  • Al Bates: Distributor Profitability Benchmarking
  • Erika Crocker: Culture by Design: Strategies to Shape Your Company’s Culture
  • Feras Irikat: The Art of Innovation
  • Lewis Davis: WFCA/fcB2B – What is Standard? Why Should Distributors Adopt It?
Technical Breakouts
  • Jim Whitfield and Gavin Collier: Shower and Steam Rooms
  • Sharon LaRiviere: How to Use Social Media to Differentiate Your Business
  • Gavin Collier and Lupe Ortiz: Exterior and Large-Format Tile
  • James Woelfel, Martin Brookes and Nyle Wadford: Movement Joints
  • Roman Basi, Rich Papaietro: Business Valuation and Succession Planning
Also on Tuesday, October 26, there will be an awards lunch and an afternoon joint panel that includes NTCA Five-Star Contractors Greg Grazzini of Grazzini Brothers, Martin Howard of David Allen Company and consultant Joe Lundgren.
The TSP venue, Hyatt Regency Jacksonville Riverfront, affords panoramic river views and walkable access to the heart of downtown.
Networking, table tops and Margaritaville fun!
TSP is designed to facilitate networking. As part of this initiative, two table top exhibit sessions are planned where attendees can meet with suppliers and exhibitors: from 4:30 p.m. to 7:30 p.m. on Monday, October 25th and on Tuesday, October 26th from 10:00 a.m. to 12:30 p.m.
After a full day of speakers, breakouts, networking and other programming, kick back with a Margaritaville-themed “Changes in Attitude” event on Tuesday night.
Sponsorship Opportunities There is still time to get on board with TSP as a sponsor. Sponsorship allows your brand to reach key decision makers with a variety of marketing opportunities. There are many different levels of sponsorship available, each with different benefits.
To register for the show, or get details on the conference schedule and other programming, visit the TSP site for details.